Excel Dataset

We purchase new vehicles registrations for 159 countries worldwide – included this one – from the local official authorities and receive a monthly file with raw data by country.

You can have access to this service:

• Data by Year/Month/Brand/Model/Segment
• Historical data (from 2010 to last month) and/or to monthly sales update.
• Next Year’s Forecast
• Data is released in excel via mail or cloud.

Last 2 years dataset cost €3.000. 

The service cost is correlated with the data perimeter and you will have a customized quotation just contacting us at info@focus2move.com

Market Report

The report provides a comprehensive and complete overview of the market competitive environment including information on the sales volumes of cars and light commercial vehicles, market size, market share, and industry trends.

Through our comprehensive global sales database and the expertise of seasoned consultants in this field, we can help you gain further insight into the automotive market trends and base your business decisions on actionable data.

Table of contents

• Country Overview
  • Geography
  • History
  • People & Politics
• Economic Outlook
  • Economy
  • Infrastructure
• Market Outlook
  • Market Heritage
  • Car Passenger’s segmentation
  • LCVs segmentation
  • Car Passengers Body Type mix
  • LCVs Body Type mix
  • Premium segment share
  • Chinese OEMs share
• Key Players
  • Top selling Groups 2022
  • Top selling Brands 2022
  • Premium Brands
  • Chinese Brands
• Market Data By Model
  • Top selling Models 2022
  • Top models by segment and body type
• Key Factors for market Evolution
  • Country development
  • Economic Outlook
  • Customer base evolution
  • Low-Carbon Transition Policy
  • Infrastructure & Investments
• 2023-2028 Volume Forecast
  • TIV evolution by segment
  • Cars and LCVs forecast
  • Segments forecast
  • Premium segment share forecast
  • Chinese OEMs share forecast
  • Forecast by Manufacturer

Price for market research: €2,500

Price for market research + Last 2 Years dataset in excel: €4,000

For further inquiries contact us at info@focus2move.com

Economic Environment

Activity was likely subdued in H2 last year, with tourist arrivals remaining hugely below pre-pandemic levels. Nonetheless, arrivals did pick up towards the end of the period, while a high vaccination rate and looser restrictions compared to H1 should have aided domestic demand. Heading into Q1 this year, given the country’s dependence on tourism, momentum is likely being dulled by the arrival of the Omicron variant.

More positively, the Central Bank recently extended its debt restructuring program until mid-2022, which should support investment ahead. Meanwhile, the EU recently revoked tariffs on Cambodian rice, boosting the external sector. In politics, the prime minister secured his party’s support for naming his son as his successor ahead of next year’s election. This should imply policy stability ahead.

Market Trend

The Cambodian car market this year recovered effectively from the pandemic crash, reporting a positive performance in all quarters.

Indeed, together with Laos, Cambodia is the only country within the ASEAN without a clear policy against the import of pre-owned old, high polluting, low safety vehicles, and the tax reform applied in 2017, which increased the duties for new vehicles import, has penalized the local distributors which increased price freezing a potentially high demand and creating wide space for trading from Japan or others ASEAN countries.

However, in 2018 the market confirmed its potential reporting a positive score when light vehicle sales were at 10,086. In 2019 the market even accelerated probably for the combined effect of the reduction of grey market and strong consumer demand and hit the new all-time record, the 10th in a row, with full-year sales landing at 23,655 unit, up 134.5%.

Sales in 2020 have been heavily influenced by the COVID-19 pandemic, impacting all sectors. In fact, 18,718 units have been sold, reporting a decline of 20.9%.

In 2021 the year started positively for the Cambodian market, in fact, in Q1 4,354 units have been sold, reporting a 45.7% increase in sales compared to Q1 2020, and in Q2 sales slowed down slightly, reporting a 12.5% increase in sales with 5,838 units sold due to the low sales volume registered in Q2 2020.

In Q3 sales rose only 8.1% with 6,477 units sold, while in Q4 growth increased significantly again (+42.4%) with 6,474 units sold.

Indeed, Full-Year sales for 2021 have been 23,143, reporting a 23.6% increase compared to 2020.

Brand-wise, this year the leader Ford (+14.8%) lost 3.1% market share, followed by Toyota (+53.8%), which gained 4.7% share. Mazda on the other hand fell 29.2% and lost 5.4% market share.

The most sold model in the country is the Ford Ranger, which grew 12.5%.

Economic Environment

Following a likely severe hit in H1 due to the impact of the pandemic and associated restrictions, available data suggest that economic activity remains subdued in H2. The tourism industry, which accounts for more than a quarter of GDP, continues to suffer: Despite a significant increase from July, tourist arrivals were still down 95.9% year-on-year in August.

Moreover, both investment projects and construction proposals declined markedly in January–August compared to last year, signaling still-downbeat private sector activity. Meanwhile, on a brighter note, merchandise exports grew robustly in the same period on higher shipments of bicycles, electronics, and rice.

Lastly, on 23 October, the government approved the draft 2021 budget—valued at around USD 8.1 billion, slightly lower than last year’s original budget—aimed at addressing the harsh impact of the pandemic and supporting the recovery.

Market Trend

The Cambodian car market has been hit in 2020 by the world-wide COVID-19 pandemic and by the consequent drop in tourism, which has impacted sales significantly.

Indeed, together with Laos, Cambodia is the only country within the ASEAN without a clear policy against the import of pre-owned old, high polluting, low safety vehicles, and the tax reform applied in 2017, which increased the duties for new vehicles import, has penalized the local distributors which increased price freezing a potentially high demand and creating wide space for trading from Japan or others ASEAN countries.

However, in 2018 the market confirmed its potential reporting a positive score when light vehicle sales were at 10.086. In 2019 the market even accelerated probably for the combined effect of the reduction of grey market and strong consumer demand and hit the new all-time record, the 10th in a row, with full-year sales landing at 23.655 unit, up 134.5%.

While the spread of the virus in the country is under control, the huge fall of the tourism sector reduced dramatically the purchasing power and people are still back in the poverty. The purchase of a new car is not their priority, at the moment.

Indeed, Full-Year sales for 2020 have been 18.718, reporting a decline of 20.9% compared to 2019.

Brand-wise, this year the leader Ford (-17.5%) gained 1.7% market share, followed by Toyota (-33.8%), which lost 3.8% share. Mazda on the other hand fell 40% and lost 4.1% market share.

The most sold model in the country remains the Ford Ranger despite falling 18.2%.

Economic Environment

Cambodia economic growth appears to have been robust so far this year, although is likely down somewhat from the impressive levels seen in past years. Positives include resilient export figures in the first part of this year, unlike many regional neighbors, with a large reported increase in exports to the U.S.

Moreover, visitor numbers were robust in the year to July, which should have boosted the service sector. In addition, total credit lent to the private sector increased by over a quarter year-on-year in January–July. However, concerns remain around domestic agricultural performance, with the sector hindered by droughts in the first half.

In 2020, growth looks set to weaken slightly on softer momentum in China and the potential withdrawal of preferential market access to the U.S. and EU. However, Cambodia should still outperform most regional neighbors. Domestically, the large increase in credit extended to real estate activities is an area of concern going forward.

Market Trend

Cambodian vehicles market continue to be full of contradiction and request for changes in the current rules were raised by all key players, while the renovated political victory of the President Hun Sen has not produced effects while postponing the adoption of more logic limits to the import of new and old vehicles rules.

Indeed, together with Laos, Cambodia is the only country within the ASEAN without a clear policy against the import of pre-owned old, high polluting, low safety vehicles and the tax reform applied in 2017, which increased the duties for new vehicles import, has penalized the local distributors which increased price freezing a potentially high demand and creating wide space for trading from Japan or others ASEAN countries.

However, in 2018 the market confirmed its potential reporting a positive score, when light vehicles sales were at 4.853.

In the 2019 the market even accelerated probably for the combined effect of the reduction of grey market and strong consumer demand and hit the new all-time record, the 10th in a row, with full-year sales landing at 8.560 unit, up 6.6%.

And the outlook for the 2020 is even better…

In the competitive landscape, Ford confirms the leadership ahead of  Toyota and Mazda. The success of these brands is strongly related to their pick up sales.

Tables with sales figures

In the tables below we report sales for the top brands

Economic Environment

Cambodian economy  continued to perform well in 2018, on the back of activity in the tourism and merchandise trade sectors. In the first nine months, garment exports—which constitute the lion’s share of Cambodia’s exports—grew by over a fifth over the same period a year prior, according to customs data. In the same period, growth in tourist arrivals edged higher compared to a year earlier, according to figures from the Ministry of Tourism.

Economic growth should again be buttressed this year by the garment and the tourism sectors. Ongoing infrastructure investments from China and public consumption will likely provide a further boost. However, the potential loss of preferential market access to the EU poses a significant downside risk, while the slowdown in the Chinese economy could harm tourist arrivals.

Market Trend

Cambodian vehicles market continue to be full of contradiction and request for changes in the current rules were raised by all key players, while the renovated political victory of the President Hun Sen have not produced effects while postponing the adoption of more logic limits to the import of new and old vehicles rules.

Indeed, together with Laos, Cambodia is the only country within the ASEAN without a clear policy against the import of pre-owned old, high polluting, low safety vehicles and the tax reform applied in the 2017, which increased the duties for new vehicles import, has penalized the local distributors which increased price freezing a potentially high demand and creating wide space for trading from Japan or others ASEAN countries.

However, the market confirm its potential reporting a positive score for the 2018, when light vehicles sales grew up 8% at 4.853 units, even in the said circumstances.

Toyota is again on top of the ranking – with 23.5% of market share – while the fastest growing brand last year was Mazda, up 113.2%.

Tables with sales figures

In the tables below we report sales for the top brands

Cambodian economy continues to sail along this year. Imports from key trading partner Thailand have proved robust in 2017, indicating solid private consumption growth. Tourist numbers have also grown at a healthy rate, thanks to an increase in Chinese visitors.

Moreover, ties with Japan, a main economic and strategic partner, were enhanced during a state visit, with the signing of two infrastructure deals worth over USD 244 million.

The Automotive industry is fast growing and in the 2017 over 60.000 vehicles were imported, of which near 8% registered for the first time and 92% pre-owned. Among this second category, many vehicles are with less than 100 km and just registered outside of Cambodia to avoid the high taxation imposed to the new vehicles.

Indeed, after the restriction imposed to imported vehicles by Myanmar in January 2017, Laos and Cambodia remain the only countries in the ASEAN region to have not yet banned pre-owned vehicles import, with Cambodia having increased last years duties on new vehicles.

For this reason the official new vehicles market stands far from the potential and in the 2017 have been flat at 4.424 (-0.8%) while the grey market flourished.

Tables with sales figures

In the tables below we report sales for the top brands

The economy continued to grow at a robust pace last year, benefiting from solid domestic demand, which was in turn supported by strong credit growth, and expanding exports, especially from the textile sector. Moreover, a booming housing market and the growing tourist sector propelled construction activity.

The demand for vehicles followed the economic development and the total vehicles imported in the year had been near 45.000, almost 10.000 more than in the previous year.

The new vehicles sales grew up with a share on total at 10% (the best ever) with 4.356 sales , up 28.3% and new all time record.

The new vehicles had been just 1.000 more in a year while used improved over 9.000 as a results of free duties import for used while the duties on new vehicle had been improved in mid 2016 to achieve a record 125% (137% for a luxury). Government explains this policy as an incentive to produce locally and indeed this protectionist action allow to the local producers (Ford, Hyundai, Toyota) to control the market leaving peanuts to the distributors of others brands.

In 2016 for the first time one brand sold more than 1.000 units and it was Hyundai. Behind, Ford and Toyota. The three brands together own a share of 65%.

Tables with sales figures

In the tables below we report sales for the top brands

The development of Cambodia pass through investments, infrastructures and solid social policy.

The rule that the automotive industry could play in this path is crucial helping goods and people to move and develop the daily activity, being a volano for the national GDP, as already done in many others under developed nations.

Indeed the import of vehicles is growing and in the 2015 it was reported a number of near 35.000 vehicles (four wheels, including heavy) imported by the country. Unfortunately near 8% of them was a new one while the rest was composed by very old, obsolete models, arriving mainly from Japan.

Indeed, traders of obsolete vehicles are looking for new markets, as Myanmar and Laos are understanding the damage created to the country development by vehicles aged over 10 years, and are building barriers, raising duties for them.

At the moment, this concept has not yet been understood in Cambodia.

However, the new vehicles market is growing, while remaining at very low-level and in the 2015 grew at 3.396 units.

With near 17 million people, Cambodia ranks as the 71st most populated country in the World, while in the new vehicles sales ranking is well over the 120th position.

Many manufacturers are importing in the country while neither is selling over 1 thousand units. The market leader in the 2015 was Toyota, ahead of Hyundai, Ford and Mitsubishi.

Tables with sales figures

In the tables below we report sales for the top brands