Market Trend and Outlook

Indonesia’s economy was expected to grow by 5.0% in 2023 as domestic demand took over from commodity exports as the driver of growth. This being said the economy undershot market expectations and grew at the slowest pace in two years in Q3 on cooling domestic demand: Public spending swung into contraction and private consumption growth cooled, outweighing a stronger expansion in fixed investment.

Looking at the Indonesian Vehicle Market we can observe this loss in momentum, with sales in October 2023 falling for the 4th consecutive month after growing 4.3% in June, with new registrations at 80,370 (-13.9%). YTD figures at 835,123 are down 1.9% from the prior year.

Looking at cumulative data up to October 2023 brand-wise, the leader is still Toyota with 273,820 sales (-1.1%), followed by Daihatsu with 161,650 (+2.4%), Honda with 119,917 sales (+12.1%) and Suzuki with 66,530 sales (-7.9%).

Mitsubishi falls 1 spot into 5th with 64,082 sales (-21.1%), followed by Hyundai -up  2 spots- at 29,537 units sold (+6.0%).

Isuzu maintains 7th with 26,651 sales (-13.0%), in front of Mitsubishi Fuso at 26,453 (-12.1%), Hino in 9th at 23,040 registrations (-5.6%) and Wuling closing the Top 10 with 16,652 sales (-22.7%).

Looking at specific models the Honda Brio becomes the new best seller, rising 1 spot with a 9.8% year-on-year increase in sales, followed by the Daihatsu Sigra up 37.2%.

Medium-Term Market Trend

The market had spent four years in the sky, when, during 2010-2013 the market scored four all-time records in a row, almost doubling volume and not only outpacing the magic 1 million units quota but landing at a 2013 record of 1.22 million vehicles sales, before interrupting the run in 2015 with registrations at 1,031,808 (-14.5%).

Then a new positive pathway was taken ending 2016 at 1,074,000 units (including HCVs and Bus) and keeping a moderate recovery in 2017 as well. In 2018, the market was substantially flat, ending with 1,140,349 units sold. In 2019, the market registered a negative trend, with full-year sales at 1,079,474 (-5.3%).

Due to the COVID-19 pandemic sales fell in 2020. In fact, 582,298 units were sold, reporting a decline of 46.1% compared to 2019.

In 2021 the year started negatively for the Indonesian market, in fact, in Q1 178,451 units have been sold, reporting a 24.5% decrease in sales compared to Q1 2020, while in Q2 sales started growing extremely quickly, reporting a 771% increase in sales with 209,439 units due to the very low volumes in Q2 2020.

In Q3 sales kept rising quickly, gaining 100.6% sales with 212,498 units, and in Q4 sales gained 21.8% with 262,984.

Indeed, Full-Year sales for 2021 were 863,372, reporting a 48.3% increase compared to 2020.

Sales in 2022 totaled 977,527, a 21.1% increase from the prior year.

Tables with sales figures

In the tables below we report sales for all Brands, top 10 Manufacturers Group and top 10 Models.

The best selling car up to September 2023 becomes the Daihatsu Sigra -up 5 spots- with 46,875 sales (+37.4%),  in front of the Honda Brio with 46,643 (+9.9%) and the Toyota Avanza -down 2 spots- with 45,237 sales (+2.3%)

The Toyota Kijang ranks in 4th with 43,384 sales (+21.8%), followed by the Daihatsu Gran Max PU with 36,607 sales (+9.3%), the Toyota Cayla with 34,312 registrations (+9.4%) and the Suzuki Carry Pick Up -down 4 spots- with 32,121 units sold (-18.8%).

The Mitsubishi Xpander falls 3 spots into 8th place with 30,615 sales (-13.5%) ahead of the Toyota Rush with 28,178 units sold (-11.9%) and the Honda HR-V, -up 2 spots- in 10th with 20,689 new registrations (+10.0%).

Tables with sales figures

In the tables below we report sales for the top 50 Models

Excel Dataset

We purchase new vehicles registrations for 159 countries worldwide – included this one – from the local official authorities and receive a monthly file with raw data by country.

You can have access to this service:

• Data by Year/Month/Brand/Model/Segment
• Historical data (from 2010 to last month) and/or to monthly sales update.
• Next Year’s Forecast
• Data is released in excel via mail or cloud.

Last 2 years dataset cost €3.000. 

The service cost is correlated with the data perimeter and you will have a customized quotation just contacting us at info@focus2move.com

Market Report

The report provides a comprehensive and complete overview of the market competitive environment including information on the sales volumes of cars and light commercial vehicles, market size, market share, and industry trends.

Through our comprehensive global sales database and the expertise of seasoned consultants in this field, we can help you gain further insight into the automotive market trends and base your business decisions on actionable data.

Table of contents

• Country Overview
  • Geography
  • History
  • People & Politics
• Economic Outlook
  • Economy
  • Infrastructure
• Market Outlook
  • Market Heritage
  • Car Passenger’s segmentation
  • LCVs segmentation
  • Car Passengers Body Type mix
  • LCVs Body Type mix
  • Premium segment share
  • Chinese OEMs share
• Key Players
  • Top selling Groups 2022
  • Top selling Brands 2022
  • Premium Brands
  • Chinese Brands
• Market Data By Model
  • Top selling Models 2022
  • Top models by segment and body type
• Key Factors for market Evolution
  • Country development
  • Economic Outlook
  • Customer base evolution
  • Low-Carbon Transition Policy
  • Infrastructure & Investments
• 2023-2028 Volume Forecast
  • TIV evolution by segment
  • Cars and LCVs forecast
  • Segments forecast
  • Premium segment share forecast
  • Chinese OEMs share forecast
  • Forecast by Manufacturer

Price for market research: €2,500

Price for market research + Last 2 Years dataset in excel: €4,000

For further inquiries contact us at info@focus2move.com

Market Trend and Outlook

The Indonesian vehicles market in 2022 totals 977,527 sales, a 21.1% growth from the prior year. The year closed with December growing for the 7th month in a row and reporting 98,049 new registrations (+4.4%).

Looking at the cumulative figures form 2022 brand-wise, the leader is still Toyota with 331,409 sales (+14.1%) followed by Daihatsu with 202,665 (+34.1%) and Honda -up 1 spot- with 131,281 sales (+43.6%) overtaking Mitsubishi with 99,051 sales (-5.1%).

Suzuki and Isuzu maintain 5th and 6th position, respectively with 90,408 (+0.9%) and 36,644 sales (+34.3%).

Hyundai rises into 7th with 31,965 sales , in front of Wuling at 29,991 (+17.0%) and Mercedes in 10th at 6,090 registrations (+49.7%).

Tables with sales figures

In the tables below we report sales for all Brands, top 10 Manufacturers Group and top 10 Models.

The Honda Brio moves up 5 spots into 1st position with 55,129 sales (+35.0%), overtaking previous year’s leader Toyota Avanza with 53,051 sales (+0.6%)

In third place ranks the Suzuki Carry Pickup with 49,080 sales (+4.7%), followed by the Daihatsu Sigra -up 4 spots- with 44,692 registrations (-6.1%) and the Mitsubishi Xpander -down 1 spot-, with 44,094 (-2.7%).

In 6th place and up 1 spot the Daihatsu Gran Max PU with 43,044 (+20.2%) ahead of the Toyota Rush with 41,470 (-14.0%) and the Toyota Kijang with 40,934 (-5.7%).

In 9th place the Toyota Calya with 39,713 (+20.1%) ahead of the new star, Toyota Veloz -up 23 spots- with 31,461 sales (+726.8%).

Remarkable the performances reported by the Honda BR-V, in 11th up 25 spots, and the Daihatsu Xenia, in 12th from the 20th.

Tables with sales figures

In the tables below we report sales for the top 50 Models

In 2021 the Toyota Avanza regains leadership, reaching 7.1% of market share with 62,741 units sold.

In second place we have the Mitsubishi Fuso -up 5 spots- with 6.2% share and 54,851 sales, followed by the Mitsubishi Xpander -up 3 spots-, which is now at 6.2% market share with 54,644 units sold.

The Toyota Rush remained in 4th position with 5.9% share and 52,553 units sold, ahead of the Suzuki Carry Pick Up -down 3 spots- with 52,220 units sold (5.9% share) and the Toyota Kijang -down 1 spot- with 49,745 units (5.6% share).

In 7th position we find the previous leader the Honda Brio -down 6 spots- with 46,235 units (5.2% share) followed by the Daihatsu Gran Max PU with 39,254 units (4.4% share).

Closing the leaderboard we have the Daihatsu Sigra -up 1 spot- with 37,093 units sold (4.2% share) and the Toyota Calya -down 1 spot- with 36,062 units sold (4.1% share). 

Tables with sales figures

In the tables below we report sales for the top 50 Models

Market Trend

The Indonesian car market this year recovered very effectively from the 2020 pandemic, and reported  a negative performance only in Q1.

The market had spent four years in the sky, when, during 2010-2013 the market scored four all-time records in a row, almost doubling volume and not only outpacing the magic 1 million units quota but landing at a 2013 record of 1.22 million vehicles sales, before interrupting the run in 2015 with registrations at 1,031,808 (-14.5%).

Then a new positive pathway was taken ending 2016 at 1,074,000 units (including HCVs and Bus) and keeping a moderate recovery in 2017 as well. In 2018, the market was substantially flat, ending with 1,140,349 units sold. In 2019, the market registered a negative trend, with full-year sales at 1,079,474 (-5.3%).

Due to the COVID-19 pandemic sales fell in  2020. In fact, 582,298 units have been sold, reporting a decline of 46.1% compared to 2019.

In 2021 the year started negatively for the Indonesian market, in fact, in Q1 178,451 units have been sold, reporting a 24.5% decrease in sales compared to Q1 2020, while in Q2 sales started growing extremely quickly, reporting a 771% increase in sales with 209,439 units due to the very low volumes in Q2 2020.

In Q3 sales kept rising quickly, gaining 100.6% sales with 212,498 units, and in Q4 sales gained 21.8% with 262,984.

Indeed, Full-Year sales for 2021 have been 863,372, reporting a 48.3% increase compared to 2020.

Brand-wise, this year the leader Toyota (+59.1%) gained 2.3% market share, followed by Daihatsu (+51.1%), which gained 0.3% share. Mitsubishi gained 2.7% share by gaining 90.6%, while  Honda fell in 4th place and reported a gain of 15%, followed by Suzuki which gained 23.8%.

Mitsubishi Fuso gained 43.2%, followed by Isuzu (+52.8%) and Wuling which reported the best performance on the leaderboard by gaining 151.2%. Closing the leaderboard we have Hino gaining 51.8% and Nissan, which was the only brand to report losses, falling 47.6%.

The most sold vehicle this year is the Toyota Avanza (+75.5%) with 62,741 units sold, followed by the Mitsubishi Xpander, which gained 107.3% registering 54,644 new sales this year. The Toyota Rush (+79%) closes the podium and reports 52,553 new units sold.

Tables with sales figures

In the tables below we report sales for all Brands, top 10 Manufacturers Group and top 10 Models.

In 2020 the new market leader is the Honda Brio -up 2 spots-, reaching 7.8% of market share with 40.879 units.

In second place we have the Suzuki Carry Pick up -up 4 spots- with 7.3% share and 38.072 sales, followed by the Toyota Avanza, which was first for the entire decade, despite having lost 11 points of share since 2013. Indeed, it is now at 6.9% market share with 35.754 units sold.

The Toyota Rush reached 4th position with 5.6% share and 29.361 units sold, ahead of the Toyota Kijang -up 2 spots- with 27.614 units sold (5.3% share) and the Mitsubishi Xpander -down 2 spots- with 26.362 units (5.1% share).

In 7th position we find the Mitsubishi Fuso -up 1 spot- with 24.000 units (4.6% share) followed by the Daihatsu Grand Max PU -up 3 spots- with 23.742 units (4.6% share).

Closing the leaderboard we have the star of the year, the Toyota Calya, rising to 9th place with 23.442 units sold (4.5% share) and the Daihatsu Sigra -down 1 spot- with 23.295 units sold (4.5% share). 

Tables with sales figures

In the tables below we report sales for the top 50 Models

Market Trend

The Indonesian car market was hit extremely harshly in 2020 as the global pandemic has impacted sales tremendously. In fact, the fall was so harsh that we recorded the lowest annual volume for the country since 2009.

The market had spent four years in the sky, when, during 2010-2013 the market scored four all-time records in a row, almost doubling volume and not only outpacing the magic 1 million units quota but landing at a 2013 record of 1.22 million vehicles sales, before interrupting the run in 2015 with registrations at 1.031.808 (-14.5%).

Then a new positive pathway was taken ending 2016 at 1.074.000 units (including HCVs and Bus) and keeping a moderate recovery in 2017 as well. In 2018, the market was substantially flat, ending with 1.140.349 units sold. In 2019, the market registered a negative trend, with full-year sales at 1.079.474 (-5.3%).

After starting the year flat (-0.1%) the market registered the only positive month of the year in February (+0.8%). The market started falling in March as the virus struck, in fact, the sharpest drop in sales this year was in May when sales declined by 95.6%. In the following months, the market remained down in double-digits for the entire rest of the year, recovering very slowly.

Indeed, Full-Year sales for 2020 have been 582.298, reporting a decline of 46.1% compared to 2019.

Brand-wise, this year the leader Toyota (-46.5%) lost 0.7% market share, followed by Daihatsu (-47%), which lost 0.5% share. Honda lost 0.9% share by falling 48.4%, while  Suzuki reached 4th place and reported a loss of 24.9%, followed by Mitsubishi which lost 49.3%.

Mitsubishi Fuso lost 59.9%, followed by Isuzu (-29.5%) and Hino which reported the worst performance on the leaderboard by losing 60.1%. Closing the leaderboard we have Nissan reporting the best performance on the leaderboard this year by growing 5.6% overtaking Wuling, which lost 51%.

The most sold vehicle this year is the Honda Brio (-41.9%) with 40.879 units sold, followed by the Suzuki Carry Pick Up, which lost 34.1% registering 38.072 new sales this year. The Toyota Avanza (-58.6%) closes the podium and reports 35.754 new units sold.

Tables with sales figures

In the tables below we report sales for top 10 Brands, top 10 Manufacturers Group and top 10 Models.

Research Contents

Focus2move Automotive Market Reports provide a comprehensive and extensive overview about this market including information on the cars and light commercial market size, market share and industry trends, with a deep segment analysis and full data for brands and models in the last two years, plus forecast by T.I.V:, segments and brand up to 2025.

We can help you gain further insight into the automotive market trends and gain valuable automotive consumer data.

Make sure you stay one step ahead of your competitors!

Focus2move market analysis can help you make informed business decisions by providing up-to-the-minute automotive industry intelligence.

Contents are:

Historical Data 2010-2019

1. Global Vehicles Market Data
   1. Global light vehicles sales
   2. Global light vehicles market trend
   3. Global Industry by type
   4. Light Vehicles industry mix
   5. Global car passenger’s sales
   6. Global car passenger’s sales trend
   7. Global LCVs sales
   8. Global LCVs sales trend
   9. Global Premium segment sales
   10. Global Premium segment share on market
2. Introduction to the country
   1. Geographical position
   2. The country essence
   3. Historical heritage
   4. Key economic findings
3. Market vehicles industry data & trends
   1. Light Vehicles sales 2010-2019
   2. Light Vehicles trend 2011-2019
   3. Total Industry by Type 2010-2019
   4. Light Vehicles Industry mix 2010-2019
   5. Car passenger’s sales 2010-2019
   6. Car passenger’s sales trend 2011-2019
   7. LCVs sales 2010-2019
   8. LCVs sales trend 2011-2019
   9. Vehicles Fleet 2010-2016
   10. Vehicles Fleet trend 2011-2016
   11. Car Passenger’s Fleet 2010-2016
   12. Car Passenger’s Fleet trend 2011-2016
   13. Commercial Vehicles Fleet 2010-2016
   14. Commercial Vehicles Fleet trend 2011-2016
   15. Total Vehicles production 2011-2017
   16. Total vehicles production variation 2012-2017
   17. Car Passenger’s production 2013-2017
   18. Car Passenger’s production variation 2012-2017
   19. Commercial Vehicles production 2012-2017
   20. Commercial Vehicles production variation 2013-2017
4. Performance by brand 2018-2019
   1. All Vehicles sales & share table 2018-2019
   2. Car Passenger’s Segment sales & share table 2018-2019
   3. Commercial vehicles sales & share table 2018-2019
   4. Cars Passenger’s Top 10 Brands trend 2010-2019
   5. LCVs Top 10 Brands trend 2010-2019
   6. Top 10 Groups sales volume 2010-2019
   7. Top 10 Groups market share 2010-2019
   8. Top 10 Groups sales volume 2010-2019
   9. Top 10 Groups market share 2010-2019
   10. Top 10 Cars Manufacturers  trend 2010-2019
5.  Premium Brands performance
   1. Premium brands sales volume 2010-2019
   2. Premium segment market share 2010-2019
   3. Premium brands sales 2017-2019
   4. Premium brands share 2017-2019
   5. Top Models sales 2017-2019
   6. Top models share 2017-2019
6. Car Passenger’s segmentation
   1. Car Passenger’s segmentation – size 2019
   2. Sales distribution by segment 2019
   3. Segment A share and volumes 2010-2019
   4. Segment B share and volumes 2010-2019
   5. Segment C share and volumes 2010-2019
   6. Segment D share and volumes 2010-2019
   7. Segment E share and volumes 2010-2019
   8. Segment F share and volumes 2010-2019
7. Car Passenger’s segmentation – Body
   1. Sales distribution by segment 2019
   2. Coupe share and volumes 2010-2019
   3. Hatchback share and volumes 2010-2019
   4. MPV share and volumes 2010-2019
   5. Sedan share and volumes 2010-2019
   6. SUV share and volume 2010-2019
8. Car Passenger’s models performance
   1. Best-selling models – Cars Top 10 sales 2019
   2. Best-selling models – Cars Top 10 share 2019
   3. All models sales and share – Cars 2017-2019
9. CVs segment analysis & data
   1. CVs mix evolution 2010-2019
   2. CVs segments mix 2019
   3. Light Bus sales and trend 2010-2019
   4. Van Small sales and trend 2010-2019
   5. Van Mid sales and trend 2010-2019
   6. Van Large sales and trend 2010-2019
   7. Pick ups sales and trend 2010-2019
   8. LCV Truck sales and trend 2010-2019
   9. LCV Truck sales and trend 2010-2019
   10. Top 10 models sales and market share 2019
   11. All models sales and share – LCVs 2018-2019
10. LCVs models performance
    1. Best-selling models – Top 10 sales 2019
    2. Best-selling models – Top 10 share 2019
    3. All models sales and share 2018-2019

Outlook 2020-2025

1. Global Mega Trends
   1. Regional Production System
   2. Global Vehicles Architecture
   3. Towards Zero Emission
   4. Safety First
   5. Integrated Mobility System
   6. Social Individual Consumer
   7. Connected Mobility
2. Global Vehicles Market Forecast 2020-2025
   1. Light vehicles salesLight vehicles sales trend
   2. Global Industry
   3. Light vehicles industry mix
   4. Car Passenger’s sales volume
   5. Car Passenger’s sales trend
   6. LCVs sales volume
   7. LCVs sales trend
   8. Premium segment sales volume
   9. Premium segment sales trend
3. Local Vehicles Market Mega Trends 2020-2025
   1. Demographics
   2. Economic Development
   3. Infrastructures
   4. Business Environment
   5. Key Factors – direct & indirect
4. Local Vehicles Market Forecast 2020-2025
   1. Light vehicle Sales Volume
   2. Light vehicle sales trend
   3. Total industry
   4. Light vehicles sales trend
   5. Car Passengers Sales Volume
   6. Car Passengers sales trend
   7. LCVs Sales Volume
   8. LCVs sales trend
   9. Premium segment sales evolution
   10. Premium segment share of market
5.  Brand Performance Forecast 2020-2025
   1. Top 10 Brands C.A.G.R. 2020-2025
   2. Top 11-20 Brands C.A.G.R. 2020-2025
   3. Top 10 Brands sales volume forecast 2020-2025
   4. Top 10 Brands market share 2025
   5.  All Brands sales and share tables 2020-2025
6. Car Passenger’s Segments Forecast 20120-2025
   1. Body size segmentation
      1. Segment A sales and trend
      2. Segment B sales and trend
      3. Segment C sales and trend
      4. Segment D sales and trend
      5. Segment E sales and trend
      6. Segment E sales and trend
   2. Body style segmentation
      1. Hatchback sales and trend
      2. MPV sales and trend
      3. Sedan sales and trend
      4. SUV sales and trend
      5. Coupè sales and trend
7. LCVs segments Forecast 2020-2025
   1. Van Light sales and trend
   2. Van Mid sales and trend
   3. Van Large sales and trend
   4. Bus light sales and trend
   5. Pick up sales and trend
   6. LCVs Truck sales and trend

AX – Sources
AX – Methodology

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