Chrysler 2018. Global Sales into free-fall

Chrysler Global Performance

Chrysler Global sales performance in recent years was against the industry growth and in 2018 was down an additional 16.5%, after having ended the 2017 below the All-time record-low hit in the 2010, when the brand was rescued by Obama, leaving its destiny in the hands of F.C.A. In the recently published study, focus2move team projects volumes at 205.297 by the 2025.

Chrysler ranks as the 64th car brand in the World.

F.C.A. in the 2010 found the brand at the end of the deepest crisis ever in the US market and the brand was fallen down at only 232.654 registrations. Thanks to the recovery of the market (US vehicles market grew up over 60% in the last 7 years) the brand found some additional sales, but the absence of new product and a realistic plan for the future have moved the brand to disappear.

In the 2018 Chrysler has sold 179.759 light vehicles in the World, losing 16.5% from the previous year.

Since the 2010 the brand sales fell 23.4% with a CAGR of -2.9%. During the same frame of time, global light vehicles market grew up from 73.7 million to 94.3 million with a global CAGR of 3.5%. So Chrysler has sharply lost share in this period. According to our study, in the period 2019-2025 Chrysler will boost sales at 205.297 units.

Tracking all brands sales across the World – with a current coverage of 150 markets – the Focus2move Research Team has analyzed in detail the growth of Chrysler in the World since 2010, reporting in the just updated market research “Chrysler Global Sales Performance 2010-2025” all sales broken down by region, country and model.

In addition, they have projected the development of the brand sales up to 2025 taking under consideration both the single market development forecast and the brand plans in terms of line up and growth.

The result has been a unique in the World, research, offered at the huge value of €750, available for direct purchase on this web site.